“How to build the world’s biggest VR website: pivot to hardcore porn”

VENICE, CA – Daniel Peterson didn’t set out to create the world’s most-trafficked virtual reality website, it sort of just happened.

Sort of.

The founder of Vrporn.com told Wired that initially VRporn.com was not porn-related, that he was using “porn” in a decidedly non-XXX way:

“Peterson, 37, created his site in 2013 as a VR fan site: he called it VRporn.com, he says, the way a food blogger might talk about ‘food porn,’” writes Catherine Allen for Wired in “How to build the world’s biggest VR website: pivot to hardcore porn.” “Then he tried a few posts on actual VR porn – and the reaction was immediate.”

“I would write some article about a technology topic and some other article about an adult CGI VR experience. Those NSFW posts received 20 times the interest as the safe-for-work posts,” he told the site.

Today that site gets about 10.5 million views a month, double the #2 VR site, Oculus.com. Having just launched their Premium service, it would surprise no one to see that number grow.

The Premium service, dubbed the ‘Netflix of Porn’, gives viewers access to the largest collection of VR content in the world by pooling together scenes from more than 25 participating studios.

Read the Wired article “How to build the world’s biggest VR website: pivot to hardcore porn” at http://www.wired.co.uk/article/vr-porn-360-pornhub-vr-video.

For more on VRporn’s Premium service at https://vrporn.com/premium/.

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