”It’s a good feeling when innovation and pursuit of higher standards gets recognized both within the industry and the buying public,” NS Novelties President Lavi Yedid said. “NS Novelties constantly strives to deliver unique products to the marketplace and the Shi/Shi line is at the forefront of some of the best concepts to be released — thank you to [Shi/Shi Union designer] Gabrielle Anex, who showed us the need for this line of products aimed at sex between female couples.”

NS Novelties launched the Shi/Shi Collection last year with a targeted goal of creating quality products that are innovative, stylish, and functional to the specific needs of gay and bisexual women.

The Shi/Shi line earned immediate acclaim with the debut of its Shi/Shi Union massager, the first vibe designed to enhance the “scissoring/tribbing” experience for female couples, and its game-changing take on the traditional double-dong, the Shi/Shi 2FER.

The Shi/Shi Union took home the award for Best LGBT Product at the 2017 AdultEx Awards, while the Shi/Shi 2FER received a nomination for Most Innovative Product at this year’s show.

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About NS Novelties: Sexy. Powerful. Attractive. Functional. Exciting. We take pride in manufacturing pleasure and sexual wellness products for the discriminating buyer. Combining state-of-the-art innovation with only the highest grade materials, NS Novelties are among the most sought after toys on the market. All of our products (body-safe silicone, hand-blown Borosilicate glass, TPE and TPR) are free of Phthalates, additives and fillers and adhere to all American and European manufacturing guidelines. Packaging is attractive, modern, and functional – designed to entice, while enriching the products inside. With a wide array of quality and groundbreaking products in a variety of categories, there is something for everyone at NS Novelties.