Funds to Benefit Dallas-based Non-Profit Dedicated to Save the Lives of Dogs
NEW YORK, N.Y. (August 4, 2016) — In honor of National Pet Month, RedTube, a leading free, online adult entertainment site, will be sending a check to Dallas Pets Alive for $13,128.73 to help homeless dogs. Thanks to the company’s launch of its “Thank Dogs for Doggy Style” campaign, for which the company donated 1 cent for every thousand videos viewed on the site from May 26th to June 30th. RedTube recorded 1,312,873,264 views.
The proceeds were sent to DPA, a North Texas based non-profit organization dedicated to saving the lives of dogs in need by promoting and providing the resources, education and programs needed to eliminate the killing of companion animals.
“I am really proud of what we accomplished with this initiative,” says Ciro Sarmiento, CCO for Dallas Pets Alive. “It was initially small in execution but so big in results. We found a big idea that could resonate with a broader public. There are so many bad things happening in this world right now: Gun control, racism, immigrant laws… we took the opportunity to make a statement using the adult entertainment industry to leverage on a not so popular subject: homeless dogs. It is surreal how people think heavily about adult entertainment and lightly about gun control, for example. I’m just glad that we can make a difference in this world, any idea is welcome to change behavior towards a better world.”
“Through the campaign – and the great ongoing work by our campaign partner — we were able to create awareness of and provide resources for programs needed to eliminate the killing of companion animals,” says Alex Taylor, VP of RedTube. “It was our goal to save and give thanks to the real pioneers of ‘Doggy Style’, arguably one of the best sex positions, and perhaps the reason many of us exist today! Our ‘Thank Dogs for Doggy Style’ campaign’ was a true testament to those who took this seriously and wanted to be a part of this wonderful idea.”
DPA, which is based out of Dallas, Texas, is run entirely by volunteers and all of its pets are housed by dedicated foster families throughout North Texas. They focus on helping the healthy and treatable pets, which are at risk of euthanasia at Dallas Animal Services, by rescuing the pets at greatest risk and providing support to owners who are having problems that need to surrender their pet(s) to a shelter.
On average 2.7 million animals are euthanized in the nation’s shelters each year according to the American Society for the Prevention of Cruelty to Animals (ASPCA).
About RedTube:
RedTube is a premier adult video sharing platform. Founded in 2007, it is one of the leading online destinations for people seeking free, streaming adult videos. RedTube hosts a vast archive of over 1 million pornographic videos and receives over 20 million visitors a day. More than just videos, the website also hosts hundreds of thousands of photos and features a social media platform that boasts a thriving community of over 3 million registered users.