If you’ve ever tried to take a business global and felt like you were speaking the wrong language—literally and culturally—you’d understand Tsukuru Fors’s world. As lead consultant at Tosai Productions, she operates in the quiet space between ambition and reality, where good ideas either adapt or disappear.

Tosai Productions isn’t a generalist firm dabbling in everything. It’s a business strategy consultancy focused entirely on the adult industry and the Asian market. That specificity isn’t a limitation—it’s the point. When the terrain is complex, vague advice doesn’t get you very far.

Their specialty is market entry, but not the kind that stops at a PowerPoint deck. Tosai helps Asian companies and individuals take their businesses global, while guiding non-Asian companies through the very real challenges of entering Asian markets. It’s not about shortcuts. It’s about translation—of expectations, customs, and unspoken rules.

What sets Tosai apart is execution. While many consultants hand over a roadmap and wish you luck, this team stays in the trenches. Marketing. Incorporation in target regions. Partner negotiations. Investor outreach. Local-language customer support. Product and service localization. PR. It’s the unglamorous work that determines whether a market entry survives its first year.

Tsukuru brings more than two decades of perspective to the table. With 25 years in business strategy consulting, he spent roughly 22 of those years working across industries like retail, e-commerce, education, logistics, hospitality, publishing, and the internet before narrowing her focus almost entirely to the adult industry. That breadth matters—it shows in how she anticipates problems before they surface.

Markets like Japan, Korea, and Taiwan aren’t just difficult—they’re layered. Yes, Japan’s stringent censorship laws are well known, but regulation is only half the story. Cultural expectations, relationship-driven business norms, and subtle social boundaries often pose bigger obstacles than paperwork. That’s where most companies stumble. And that’s exactly where Tsukuru steps in.

You can follow him on X @tsukuru_agender

Bruce, the adult site broker, host of the show, and CEO of Adult Site Broker, said: “It was great to have Tsukuru on and hear about doing business in Asia. I found it very enlightening and I’m sure you will as well.”

Adult Site Broker helps people buy and sell websites in the adult space. They are known as “the ethical broker” for their business practices. You can contact them on their website at adultsitebroker.com. Bruce, the adult site broker, is a two-time nominee for XBIZ Community Figure of the Year and Adult Site Broker Talk was a 2026 AVN Award nominee for Favorite Adult Podcast.

Starting today, you can listen to Tsukuru Fors of Tosai Productions on Adult Site Broker Talk.